Sundance

Retail merchandising consultant; 

The assignment was to prepare a case study for a retail store concept to accompany Sundance Cinemas, the first of which was to open in Madison, WI. Merchandise was analyzed in the Sundance Catalog and Sundance Resort Store. A product assortment was advised with business, marketing and inventory plans. Store design and visual merchandising recommendations supported the point of view of the Sundance Institute.